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Savvy Buyers are Changing Channels


Television viewers are tiring of each week’s “new reality show,” which usually isn’t particularly new and is anything but reality. According to a study by Lowe’s, viewers are changing channels and tuning in to learn more about home improvement and construction. More than 2/3 of homeowners tune into the fifty-plus home improvement and construction related shows sprinkled throughout the television channel spectrum.

With all of this construction knowledge, home buyers realize that it’s hip to be able to use a square. According to another study by Lowe’s, almost half of all homeowners surveyed say they most enjoy spending time in home improvement stores, followed by bookstores (23 percent), clothing and department stores (17 percent) and music stores (6 percent).

Additionally, this construction knowledge leads to more savvy buyers when it comes time to make that new home purchase. No longer do buyers stare wide-eyed at a construction site watching what seems like the mystical process of a home being built - they recognize tools and techniques that were once mysterious. However, this doesn’t mean that buyers can nail down a new home deal without the help of a qualified real estate professional. Today’s buyers demand a professional who is savvy in the new home construction process as well as the new home buying process. And who knows – if you’re savvy enough you may get your own television show…

 

   

Fall 2003
Newsletter

Monthly New Home Starts Continue to Hammer Away at Records

Savvy Buyers are Changing Channels

Small Houses That Require Big Imaginations

Material World: Steel Framing

Agent of My Success – KC Chermak

Q & A with
Dennis Walsh

 

 


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